_____________________________
DIGITAL & TRADITIONAL
Pre-Order Campaign
Product Launch
Promotions & Event Sales
Live Webinars
Advocacy & Awareness
End-to-end direction and execution
Aligned stakeholders communications
Consistent quality check & guidance
_____________________________
IDENTITY VIDEO: WHO WE ARE
Co-lead Production
Coordinator for Stakeholders
Direct Report to CEO
Direct, Solo Contributions
Storyboarding
Script-writing
End-to-end direction
REALS & TEASERS
Creative Direction
Creatives Team Management
Branding & Messaging
Direct Report to CEO
Direct Contributions
Storyboarding
Script-writing
End-to-end direction
DESIGN & COHESION
Brand Adherence
Cohesive Content
Templates
Core Themes
Visual Messaging
_____________________________
FULL BRAND DEVELOPMENT
Visual Identity:
Design, Logo, Core Colors, Visual Templates
Core Identity:
Mission, Vision, Values, Cause, Statement
Brand Voice:
Motto, Tagline, Messaging, Positioning, Tone
_____________________________